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If you think the perm deserves to live and die in the '80s, you're probably not realising how much perms have evolved since then. Perms don't just begin and end with big Cher-esk fro. Oh no, they have become a treatment that allows all types of hair to have that effortless beach wave all the time. Where can we sign up? If you're thinking of jumping on board the perm train, you can find all the salons in Ascot that have a good reputation.
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If you've seen Legally Blonde you'll know part of this - you need to keep your fresh perm dry for three days. It's also important to avoid brushing or styling your hair for a week, as this can break up your new curls. Wrap your hair in a silk scarf at night, and don't colour your hair for a month. Of course, your hairdresser will let you know all this in greater detail.
A perm is a hair style that is created from using a chemical compound and heat to semi-permanently curl your locks.
Perms need to grow out, but they do soften with time. Most people go back around every six months.
Hair perms cost about $155 on average.
Getting a perm takes about 120 minutes on average.
Anything that is a chemical compound can be damaging to your natural hair. However, if you're following the correct methods with your home hair care you should see more pros than cons with a perm.
Why, when you're wanting to wake up with curls you just weren't born with, of course. Modern perms can be much more natural and low-key than the '80s poodle look you're probably picturing right now.